ТАВРІЙСЬКИЙ ДЕРЖАВНИЙ
АГРОТЕХНОЛОГІЧНИЙ УНІВЕРСИТЕТ
ІМЕНІ ДМИТРА МОТОРНОГО
Tsatu logo DMYTRO MOTORNYI
TAVRIA STATE
AGROTECHNOLOGICAL UNIVERSITY
ISSN: 2524-0714

Please use this identifier to cite or link to this item: http://elar.tsatu.edu.ua/handle/123456789/5196
Title: The essence and peculiarities of the development of industrial marketing in Ukraine
Authors: Shkvyria, Natalia
Шквиря, Наталя Олександрівна
Шквыря, Наталья Александровна
Keywords: iIndustrial marketing
industrial market
consumer marketing
need
demand
marketing activities
Issue Date: 2013
Series/Report no.: Economics & management: proceedings of the 3rd international conference of young scientists em-2013;(P. 184-185)
Abstract: In article the nature and meaning of industrial marketing in market conditions are determined. The main differences between consumer marketing of industrial marketing are systematized. Prerequisite for the development of industrial marketing in Ukraine are identified.
URI: http://elar.tsatu.edu.ua/handle/123456789/5196
Appears in Collections:кафедра Маркетинг

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