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ISSN: 2524-0714

Please use this identifier to cite or link to this item: http://elar.tsatu.edu.ua/handle/123456789/19014
Title: The hospitality industry: service digitalisation
Authors: Nazymok, Iryna
Scientific director: Kryvonos, Iryna
Кривонос, Ірина Анатоліївна
Keywords: digitalisation;hospitality industry;social networks;hotel chatbots
Issue Date: 2025
Publisher: Запоріжжя: НБ ТДАТУ
Citation: Nazymok I. The hospitality industry: service digitalisation / наук. кер. I. A. Kryvonos // Science and innovations in the 21st century: матеріали ІV Всеукраїнської Інтернет-конференціїї студентів та молодих вчених (з міжнародною участю) 6-7 травня 2025 р. - Запоріжжя :ТДАТУ, 2024. – с.273-276
Abstract: Digitalisation is the process of saturating the physical environment with electronic and digital devices, systems and tools that enable electronic communication exchange between them. This process creates a cyber-physical space where the virtual and physical become integrated. This phenomenon has also affected the tourism and hospitality sector, leading to the emergence of new travel formats such as virtual tourism and 3D tours, as well as the intensive development of online platforms that meet the needs of the tourism industry. The Internet is becoming an essential tool for business development in the hospitality industry. Creating their own websites allows companies to offer unique offers, use low-cost advertising formats, and communicate electronically with consumers, partners, and tour operators [Кухарук, та ін., 2024]. A well-designed and user-friendly website not only increases business visibility, but also allows you to collect user data by customising the interface to suit their needs.
URI: http://elar.tsatu.edu.ua/handle/123456789/19014
Appears in Collections:Публікації здобувачів (бакалаврів. магістрів, аспірантів)

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